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Age Wave
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        • Longevity and The New Journey Of Retirement
        • The Four Pillars of the New Retirement: Tracking Update with a Spotlight on Family
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        • The Four Pillars of The New Retirement
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        • View All Research Studies
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  • Landmark Research and Consulting

    Pioneering research that consistently breaks new ground and makes news worldwide.

Landmark Research and Consulting

About Our Strategic Consulting

Age Wave engages in select strategic consulting projects that empower clients to effectively capitalize on the rapidly growing over-50 market. Drawing upon decades of research and experience, our team specializes in:

  • Strategic planning based on solid facts, innovative ideas, and imaginative cross-functional expertise to help organizations develop impactful approaches to their brand positions, corporate messaging, marketing, sales, advertising and public relations strategies, and activities
  • Cutting-edge brainstorming processes to generate new, innovative ideas and strategies for the healthcare, pharmacy, consumer packaged goods, general merchandise, entertainment, retail, travel and leisure, food and beverage, financial services, housing, and automotive industries that leverage the goals, needs, wants, and challenges of an aging population
  • Business development guidance to help identify new products, line extensions, venture development, or acquisitions poised to maximize the opportunities being created by predictable demographic shifts
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About Our Landmark Research

For the past 20 years, Age Wave has specialized in the conceptualization, design, execution, and promotion of landmark national and global studies exploring key trends and implications of the aging of America. Age Wave’s highly successful “newsmaker surveys” are timely, address issues of critical importance, and generate unparalleled media coverage.

These thought-leadership studies support and promote the sponsoring company’s brand and have consistently been featured in major media outlets, including the Wall Street Journal, USA Today, ABC News, 60 Minutes, the Today Show, Good Morning America, Fortune Magazine, Time Magazine, Business Week, the New York Times, the Financial Times, and the Economist.

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What We Do

  • Keynote Presentations
  • Landmark Research & Consulting
    • Strategic Consulting Overview
    • Landmark Research Overview
    • Landmark Research Studies
      • Longevity and The New Journey Of Retirement
      • The Four Pillars of the New Retirement: Tracking Update with a Spotlight on Family
      • The Four Pillars Of The New Retirement: What A Difference A Year Makes
      • The Four Pillars of The New Retirement
      • Early Adulthood
      • Leaving a Legacy
      • Modern Parenting
      • Widowhood Lifestage
      • Women and Financial Wellness
      • The Journey of Caregiving
      • Finances in Retirement
      • Leisure in Retirement
      • Giving in Retirement
      • Home in Retirement
      • Health and Retirement
      • Family & Retirement
      • Work in Retirement
      • View All Research Studies
  • Educational Programs
  • Publications

About AgeWave

Age Wave is the nation’s foremost thought leader on issues relating to an aging population, with great expertise in the profound business, social, healthcare, financial, workforce and cultural implications. Under the leadership of Founder/CEO Dr. Ken Dychtwald, Age Wave has a unique understanding of the body, mind, hopes and demands of new generations of maturing consumers and workers and their expectations, attitudes, hopes, and fears regarding retirement.

Contact us at (510) 899-4000.

In the Media

  • The Forces Shaping the New Journey of RetirementMarch 28, 2023
  • The Aging Market: Tips to Engage and Support an Evolving CustomerMarch 28, 2023
  • Do People Actually Want to Live to 100?January 26, 2023
  • The Role Of Board Service In A Meaningful Post-CareerJanuary 3, 2023
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