About Influence

“The news that Maddy Dychtwald and Christine Larson share in Influence is big and good: increasing numbers of women are achieving economic independence and beginning to use the influence that comes with that in ways that will benefit us all for generations to come.”

Jody Williams, Nobel Peace Laureate


“In these days where so many trends are troublesome, it's refreshing to find one that's working to our advantage. Maddy Dychtwald and Christine Larson show how women are gaining power and influence, and how their gain is changing the world for the better. Eye-opening and encouraging.”

Robert B. Reich, professor of public policy, University of CA at Berkeley, former U.S. Secretary of Labor


About A New Purpose

“Here's a thought-provoking and uplifting view of working and learning in the second half of life by one of the world's true experts.”

Robert B. Reich, Former U.S. Secretary of Labor


“Ken Dychtwald deftly articulates the elements of success that are hardest to pin down: significance, meaning, legacy. In essence, A New Purpose captures the soul of what it really means to be successful in life.”

Jack Canfield, author of The Success Principles and co creator of the Chicken Soup for the Soul series


“Ken Dychtwald maps out where success intersects with meaning – and he provides the tools to help you find your own unique crossing.”

Deepak Chopra, M.D., author of The Seven Spiritual Laws of Success


“Happiness is about more than what's in the bank. Ken Dychtwald lays out the essential components of an all-weather, successful portfolio – with a significant investment in head, heart, and spirit.”

Lee Eisenberg, author of The Number: A Different Way to Think About the Rest of Your Life


“Healthy living and modern medicine have given our lives longevity. A New Purpose is a guide to making the most of all that time–by making a difference that means as much to you as to the people around you.”

Mehmet Oz, M.D., co-author of YOU: The Owner's Manual


About Gideon's Dream

“An inspiring journey of transformation for both children and adults. Well done!”

Deepak Chopra, M.D.


About The Power Years

“My life keeps getting better, not just because I’ve enjoyed success in the business world, but because I wake up every day with a passion for what I do. You can—and should—discover that feeling too. Let Dychtwald and Kadlec show you how. They’ve written a crisp, actionable guide to a great rest of your life.”

Donald J. Trump, Chairman of Trump Enterprises and author of Trump: Think Like a Billionaire: Everything You Need to Know About Success, Real Estate, and Life


About Workforce Crisis

“Every once in a great while a book comes along that is more than a book—it is a catalytic force. Workforce Crisis is just such a book. It provides a new view of world demographics and economic realities, of workforce crises that are potentially avoidable, and even more importantly, of workable solutions.”

Ellen Galinsky, President, Families and Work Institute

“In a provocative and marvelously research manner, this book shows with absolute clarity the way the ’demographic time bomb’ will develop. Yet with wisdom, insight, and practical examples, the authors demonstrate how every company can respond—and indeed gain—from the changing nature of the workforce.”

Lynda Gratton, PhD, Professor of Management Practice, London Business School


About Age Power

“This book, like all that Ken Dychtwald writes and says, offers a true education into the issues we all face as we age.”

President Jimmy Carter

“A powerful look into what you need to know today to understand and protect your tomorrows.”

Suze Orman, author of The Courage to Be Rich


About Age Wave

“Like a champion surfer, Ken Dychtwald takes us for a ride on the age wave with some tips on how to stay just ahead of the crest and without being smashed onto the rocks. Those who aren’t willing to take the ride will be left treading water.”

Lee Iacocca, former Chairman of Chrysler Corporation

“This is it! Age Wave raises questions and consequences we never dreamed of. It will change your view of the future.”

John Naisbitt, author of Megatrends


About Cycles

“Maddy Dychtwald offers a fresh and perceptive view of what life will be like for Americans in the years to come. Cycles will help people understand and appreciate the enormous potential of the second half of life.”

Robert N. Butler, MD, President and CEO, International Longevity Center

“Maddy Dychtwald’s provocative presentation and analyses of the revolutionary changes in the way we live, work and play will stimulate marketers to discard many assumptions and to think of new ways to meet the evolving needs of 21st century consumers.”

Humphrey Taylor, Chairman, the Harris Poll

Books

New book coming in May 2010

Power Shift Influence: How Women’s Soaring Economic Power Will Transform Our World for the Better
By Maddy Dychtwald with Christine Larson, Voice/Hyperion, May 2010

What women in the know already know, and what major news outlets are reporting with escalating frequency-the world is about to change.

In the United States and in many nations around the world, women are on the cusp of new financial power-and evidence suggests that women will use this power to improve society in ways we can only begin to imagine.

In Influence, renowned demographer Maddy Dychtwald and writer Christine Larson show this profound growth in female authority, a growth that is ongoing and already causing far-reaching effects in the workplace, the marketplace, and the home. For the first time in history a majority of women are earning their own money and paying their own way and, so, taking charge and making changes in their careers, their consumerism, personal lives, investments, and activism. Through candid interviews, lively reporting and with exclusive research, Dychtwald reveals a huge cultural transformation that is about to occur-a true tipping point, after which more children will have quality health care and education, workplaces will be more responsive to families, men will experience new freedoms and opportunities to pursue more meaningful careers, and those corporations and nations led by women will thrive-as corporations and nations led by women are already doing.

Dychtwald and Larson give us a sneak peek at the world turned right-side-up by women. To read this book is to prepare oneself for an altered-and improved-cultural landscape to come.

A New Purpose A New Purpose: Redefining Money, Family, Work, Retirement, and Success
by Ken Dychtwald and Daniel J Kadlec, 2009

A New Purpose challenges readers with a paradigm shifting view of what matters most in the second half of life, redefining the way America views success, employment, retirement, and living a significant life.

Success can be looked at in different ways from different points in your life. As a child, it was pleasing your parents; in high school, it may have been about academic achievement and popularity; as a working adult, success is often represented by earning a good salary and the respect of others. But what about in the years after your initial goals have been pursued? What constitutes success then? Leisure or legacy?

For more and more people, it's about making things better and about improving the world-large or small-in a lasting way. It's about changing the community, the nation, the political landscape, and the environment. A New Purpose focuses on why readers should commit to having a lasting impact on the world and how they can do it. Ken Dychtwald addresses finances, locations, and realities of life, and includes inspiring stories of people who have made a difference while providing the resources to enable the reader to do the same. Men and women will identify their strengths, become inspired, and find themselves galvanized into action....” more


Gideons Dream Gideon's Dream: A Tale of New Beginnings

by Ken and Maddy Dychtwald, Dave and
Grace Zabowski, 2008
“A timeless parable in the vein of Aesop, this beautifully illustrated, inspirational tale shows that growth and change are forever a part of life and that it's never too late to follow your dreams. Ken and Maddy, together with Dave Zabowski and his 8 year-old daughter, Grace, created this book to help children of all ages understand that growth and change are forever a part of life, and that it's never too late to follow your dreams....” more

placeholder Handbook of the New American Workforce

By Ken Dychtwald, David Baxter, Tamara Erickson
and Robert Morison, 2006
“This handbook contains results and insights from a groundbreaking, $2.3 million, three-year national study of the American workforce. Volume 1: Who We Are presents key findings from the survey, including comparisons by age, organization, and industry. Volume 2: Why We Work describes the six employee segments and their demographics, preferences, and attitudes about the role of work in their lives, as well as the factors that impact their level of engagement. Using this knowledge, organizations can recruit smarter, retain better, engage more completely, and secure a talent supply as workforce composition changes and labor markets tighten....”

placeholder The Power Years:
A User’s Guide to Rest of Your Life

Ken Dychtwald and Daniel J. Kadlec, 2005
“Do you want to stop worrying about money and start having more fun? Do you wish you had more time to spend with family and friends? Do you want to live the life you always envisioned? Then it’s time for your Power Years....” more

placeholder Workforce Crisis: How to Beat
the Coming Shortage of Skills and Talent


By Ken Dychtwald, Tamara Erickson,
and Robert Morison, 2005
“Within the decade, as the massive boomer generation begins to retire and fewer skilled workers are available to replace them, companies in industrialized markets will face a labor shortage and brain drain of dramatic proportions.…” more

placeholder Cycles: How We Will Live, Work and Buy
Maddy Dychtwald, 2003
“Dychtwald runs Age Wave, a consulting firm specializing in teaching clients how to sell to baby boomers and mature adults, two rapidly merging categories. As life expectancies continue to grow, boomers are staying active and, Dychtwald argues, rapidly replacing....” more

placeholder Age Power: How the 21st Century
Will Be Ruled by the New Old

Ken Dychtwald, 1999
“‘Old simply isn’t what it used to be,’ writes gerontologist Ken Dychtwald, bestselling author of Age Wave. In the 20th century, the number of Americans ages 65 and older increased from 3 million to 33 million. This number is likely to double by....” more

placeholder Age Wave
Ken Dychtwald and Joe Flowers, 1989
“Dychtwald, 38, a psychologist and gerontologist, has spent the past 15 years researching and speaking about the abilities and strengths of the elderly. With freelance writer Flowers, he focuses here on the aging of the baby boom generation, predicting an ‘age wave’ that will change society and challenge its gerontophobic myths because of the....” more

placeholder Healthy Aging
Ken Dychtwald, 1998
“In this insightful book, the nation’s leading researchers, analysts, educators, and experts on health and aging policies and programs present their frustrations, findings, and insights on what current research reveals about the future of the healthy aging. They then offer sound recommendations on how to prevent a crisis in health care....” more

placeholder Bodymind
Ken Dychtwald, 1986
“An established classic in its field, Bodymind presents a comprehensive study on the body and mind relationship. Articulating the complex relationship between body type, personality and experience, Dychtwald suggests methods for obtaining deeper self-knowledge and relates techniques for releasing repressed feelings, as well as self-healing and increased energy....” more